Twitter SEO benefits
With the new Twitter Google relationship, local businesses that coddle
in internet marketing can get SEO benefit as their tweets could show up in the
Google search results.Just when web marketing was becoming more tedious and when SEO
was becoming more difficult Google renewed its partnership with Twitter pumping
in more life to the Google search results. Now twitter marketing using Tweets
will generate traffic through Google search results. This is good news for
business owners who try to push traffic and sales up through local internet
marketing.in addition to traffic is generated by mobile and Desktop Google
search results, Google made an announcement that traffic will also be generated
with tweets, although how Google will be doing it is still a mystery. The
Twitter activity of a particular business, retweets, number of blogs, websites,
social networks influences the amount of traffic generated.
SEO Benefits of using TwitterHow Can You Benefit?
Because of their agreement with Google, Twitter has become a
viable platform for increasing your visibility and search indexing
opportunities. Early studies show that Google appears to value links generated
by tweets, hashtags, and images provided they are of high quality.
Meeting New People using Twitter– On Facebook and LinkedIn you
have to add people or connect to them before you can have any serious
conversation with them. That is not the case with Twitter, You can meet
like-minded people on Twitter, Follow and tweet them without sending friend
request like in the case of Facebook and connecting with them like in the case
of LinkedIn.
Besides conversation, another important reason people use
Twitter is for content discovery. You definitely have a huge potential source
of traffic since people from all social media converge on Twitter to discover
new contents, and if your content is posted on Twitter, you will definitely
generate huge traffic.
Other things:
·
Twitter gives you the
opportunity to build your community, your brand, and presence.
·
Get your name in front
of people who might not have heard anything about you and your business.
·
loyal community
members really help you in the bad times. if you’ve successfully built an
awesome community who’s loyal to your brand, even if the economy is going
through a bad time, your loyal community members will still buy your product
because of the level of trust they have in you.
·
Serve as an extension
of customer service. using Twitter as customer service can cut down on customer
service costs – tweeting is more economically than phone calls because you have
the opportunity to reach more people at once with tweets.
·
Although many of the
benefits of Twitter doesn’t exactly relate to SEO, there is evidence that
Google definitely indexes Twitter links even though they are no-follow.We just
don’t know how much / how long they affect the traffic Algorithm since we don’t
know the Algorithm’s exact formula.
Tips to Improve Your SEO using Twitter
·
invest more time and
effort on the platform. By continuing to build your twitter presence by adding
followers and linking to relevant tweets from third party sites, you can
increase the chances that your tweets will be indexed and contribute to your
SEO rankings.
·
Make your tweets
engaging for your followers. use attention grabbing images to get more
interactions. it’s also valuable to leverage hashtags. Appropriate use of
hashtags can increase visibility, engagement and indexing opportunities.
·
Include links and
mentions when appropriate. in addition to increasing engagement, they can also
boost SEO.
·
Consider jump-starting
your Twitter engagement using Twitter Ads.The good news is that Google appears
to value traffic and engagements on Twitter. Maximizing and optimizing your
Twitter account could very well increase your odds of being indexed and provide
increased SEO benefits.
Conclusion: Focus on driving higher engagement on Twitter, and
Google will take notice and likely reward you with higher indexations rates for
your tweets.
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